8 01 2013

Clough Taylor LogoOver the years I have committed to allocating 20% of my working hours to the design, development and running of charity events. At the end of last year, I launched a new social enterprise, People’s Events, with the idea that my 20% commitment will go further by chairing this new organisation than by acting as an individual.

People’s Events’ first event will mark the lives of two great men at one of the East Midlands’ most iconic venues and in support of some very worthy causes. I’d like to use my first blog of 2013 to share a little about the Clough Taylor People’s Run with you.

As its title suggests, the Clough Taylor People’s Run pays tribute to two remarkable men, Brian Clough and Peter Taylor. The successes of Clough and Taylor are now writ large in the pages of legend and although they are no longer with us, they are both remembered with affection by fans of all football clubs, not just the ones they managed.

Taking place on Sunday 10th March at the famous Donington Park motor racing circuit, the event will feature a 10km for over 13s and a 1km fun run for under 13s. Running is not compulsory; walkers are just as welcome. The important thing is to mark two great lives by supporting some great charities.

There are four official charities (although you can support whatever charity you want once you have entered). These are:

  • ·         CP Sport who help people with cerebral palsy fulfil their potential through sport
  • ·         Hope Against Cancer who fund vital cancer research programmes in the East Midlands
  • ·         Muscular Dystrophy Campaign who are dedicated to beating muscle wasting conditions and improving the lives of those affected by them
  • ·         Nottingham Hospitals Charity towards Pulmonary Fibrosis Research who are dedicated to researching and ultimately defeating Pulmonary Fibrosis

The Clough Taylor People’s Run is open to all and entering couldn’t be easier. Simply visit the event website, click on Event Entry and follow the instructions. There is even a downloadable entry form for those who prefer entering by post.

The entry fee of £20.00 (£10.00 for the 1km fun run) includes a T-shirt which you select your choice of colour for – Forest Red, Rams White or Neutral Blue. The challenge is for fans of the two clubs Brian Clough and Peter Taylor enjoyed their greatest successes with (Derby County and Nottingham Forest) to make their colour the predominant colour on the day! All finishers will also receive a commemorative medal.

Why not join us on 10th March and run (or walk) for Brian, for Peter, for Forest, for the Rams or simply for yourself but most importantly – for charity.

Don’t forget to spread the word!

The Clough Taylor People’s Run is endorsed by the families of both Brian Clough and Peter Taylor and supported by Derby County and Nottingham Forest football clubs. The event is sponsored by Donington Park, Quiet Storm, BCS Agency and (of course) Cowan Global. Limited sponsorship opportunities are still available, contact me for details. Follow the Clough Taylor People’s Run on Twitter and on Facebook.

© Jim Cowan, Cowan Global Limited, January 2013

Read more blogs by Jim Cowan


Twitter @cowanglobal




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