25 05 2010

The UK Sports Network (UKSN) is still a very young organisation (less than six months) but founder Daniel McLaren is already achieving great things with nearly 1000 members and ground breaking events in London, Preston, Ipswich and Reading suggesting the group is necessary, in demand and here to stay.

Now McLaren is bringing UKSN to Nottingham for a half day summit on social media and its uses and applications in the world of sport. Sports people and clubs are waking up to the doors which clever use of social media can open and the benefits of attending this UKSN summit will be enormous.

Such is the breadth of the business of sport that professionals from many walks of life will be attendance, the thread that unites them all being sport.

Each speaker alone is worth the price of admission (£75.00); such is the wealth of experience which will be shared. With one speaker yet to be confirmed, the others are:

Ben Thompson –  Media & Communications Manager at Macesport

Ben has played rugby for Nottingham Rugby and Exeter Chiefs in National Division One and joined Macesport as Media and Communications Manager.  He has helped successfully develop the online presence of Robbie Savage, Stan Collymore, Kate Dennison and many other Macesport clients.  His case study will be thinking behind bringing Derby County FC midfielder Robbie Savage onto Twitter and the challenges/successes that has brought.

Ed Hartigan –  Founder of Spearfish Labs

Ed is founder of Spearfish labs who help organisations use the latest emerging and social technologies to communicate better, internally and with their customers. Ed will be looking beyond the technology at why sport should embrace digital communications and how they should listen and develop a strategy before deciding on the technology to use.

Andy Barber – National Communications Officer at England Athletics

England Athletics are very active in Social Media and will be giving us an insight into why they embraced the various new media including Facebook, Twitter and YouTube.  A fascinating journey from first making the decision to work in the field, what challenges/fears they have faced, how they have overcome them and what work they still have left to do.

The Social Media & Sport Summit takes place at the Meadow Lane home of Notts County FC on Thursday 1st July.

For more details see the UK Sports Network here or book your place here.



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